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NBA Player Steph Curry Files Trademark For “Curryverse,” Allowing Players To Earn NFTs

Steph Curry, an NBA player and supporter of non-fungible tokens (NFTs), has applied for the trademark “Curryverse,” signaling plans to develop interactive “virtual environments” for the sale of NFTs and the metaverse.

If accepted, the trademark application submitted by SC30 Inc., a company based in the United States, will provide the four-time NBA champion exclusive rights for “entertainment services, specifically, personal and virtual and metaversal appearances.”

The petition states that in addition to offering “online gaming services in the manner of virtual worlds,” the Curryverse will also allow users to acquire fungible and non-fungible tokens (NFTs), which can then be exchanged for cash in an “online marketplace.”

Other plans by Curry

Curry, who made the most of the moniker “Chef Curry” in 2019 for video game software, is the first athlete to submit a trademark application in the metaverse. Curry is also working on getting five additional metaverse trademarks approved, including “Night.Night,” which is a reference to his well-known party.

What more about Steph Curry?

According to OpenSea, Curry’s first official NFT release, which he collaborated on with Under Armour, generated sales of more than 2200 ETH (or almost $3.5 million) in December 2021.

In line with the broader “tokenized fandom” genre, Curry’s NBA team, the Golden State Warriors, has also adopted Web3 connections through a number of collaborations to sell NFT memorabilia.

Steph Curry, a two-time NBA MVP, is averaging 33.3 points, 5.3 rebounds, and 4.3 assists in 33 minutes per game for the Golden State Warriors in the NBA 2022–23 regular season after participating in six games.

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